Where every descent tells a story, and every peak becomes possible

Winter Sports Companion app
Mobile App
Branding
UI/UX
Digital Campaign
snowboarder carving through deep powder snow
Betway Rewards Hub & Promotions Redesign

Reward Club

A revolutionary VR headset that redefines user comfort and natural interaction, setting new standards in the virtual reality landscape.

Frost Tracker

Where every descent tells a story, and every peak becomes possible
A revolutionary winter sports companion app that transforms how snowboarders track, share, and experience their mountain adventures.

Client

Avalon Drift

Released

September 4, 2024
Sep 4, 2024

Timeframe

3 months

Project Type

Winter Sports Companion app

Technology

React Native Swift AWS Weather API GPS Integration
Boreal VR Headset

Users Were Confused, Disconnected, and Dropping Off

People didn’t know about the promotions, or didn’t understand them when they did. We saw complaints about unclear progress, rewards, and entry points. Players struggled to return to the promo flow after opting in.

Industrial Design
3D Printing
Electronics Integration
Optical Engineering

The user interface was simplified to essential interactions, with automatic IPD calibration and single-hand controls. We integrated premium materials with advanced ergonomics, creating a device that adapts to the user rather than requiring the user to adapt to it.
Boreal VR Headset

Overview

Our approach focused on merging Scandinavian design principles with cutting-edge technology. The result is Boreal – a VR headset that doesn't just improve upon existing designs but fundamentally rethinks how users should interact with virtual environments.
In a market dominated by bulky, uncomfortable VR headsets, Nordvision envisioned a device that would prioritize human factors alongside technical excellence. The challenge was to create a premium VR experience that users could enjoy for extended periods without the typical physical constraints of existing solutions.
Boreal VR Headset
Overview
Our approach focused on merging Scandinavian design principles with cutting-edge technology. The result is Boreal – a VR headset that doesn't just improve upon existing designs but fundamentally rethinks how users should interact with virtual environments.
In a market dominated by bulky, uncomfortable VR headsets, Nordvision envisioned a device that would prioritize human factors alongside technical excellence. The challenge was to create a premium VR experience that users could enjoy for extended periods without the typical physical constraints of existing solutions.
Boreal VR Headset
Overview
Our approach focused on merging Scandinavian design principles with cutting-edge technology. The result is Boreal – a VR headset that doesn't just improve upon existing designs but fundamentally rethinks how users should interact with virtual environments.
In a market dominated by bulky, uncomfortable VR headsets, Nordvision envisioned a device that would prioritize human factors alongside technical excellence. The challenge was to create a premium VR experience that users could enjoy for extended periods without the typical physical constraints of existing solutions.
Boreal VR Headset

Audits, Workshops, and Data: Finding the Real Problems

I ran usability tests, interviewed users, and collaborated with stakeholders to prioritize issues. Mapped the existing journeys and overlaid pain points. That’s when the idea of a central hub emerged.
Mockup
Mockup
Mockup
Beyond technical limitations, there was a deeper problem: the disconnection between performance tracking and community features. Riders wanted to share their experiences, connect with fellow enthusiasts, and access safety information – all through a single, reliable platform that wouldn't fail them in critical moments.
Boreal VR Headset

The Solution

We developed a revolutionary weight distribution system that reduces pressure points and fatigue. The passive cooling architecture maintains optimal operating temperature without adding bulk, while our quick-release mechanisms allow for easy adjustments and maintenance.

Industrial Design
3D Printing
Electronics Integration
Optical Engineering

The user interface was simplified to essential interactions, with automatic IPD calibration and single-hand controls. We integrated premium materials with advanced ergonomics, creating a device that adapts to the user rather than requiring the user to adapt to it.
Boreal VR Headset

The Solution

We developed a revolutionary weight distribution system that reduces pressure points and fatigue. The passive cooling architecture maintains optimal operating temperature without adding bulk, while our quick-release mechanisms allow for easy adjustments and maintenance.
The user interface was simplified to essential interactions, with automatic IPD calibration and single-hand controls. We integrated premium materials with advanced ergonomics, creating a device that adapts to the user rather than requiring the user to adapt to it.

Frost Tracker

Boreal VR Headset

Boreal VR Headset

Boreal VR Headset

Boreal VR Headset

Frost Tracker

FrostTracker has redefined what's possible in winter sports technology, proving that thoughtful design and robust technology can create meaningful impact in challenging environments. The app's success has established new benchmarks for safety, community engagement, and technical reliability in mountain sports applications.

Performance Snapshot

Projects Completed

20

Clients Served Worldwide

20+

Design Awards & Recognitions

51+

Campaigns Launched

99+

Colours not used in 2025

9
snowboarder carving through deep powder snow
snowboarder carving through deep powder snow
snowboarder carving through deep powder snow
User Engagement
User Engagement

Active users in first season

100K
100K
100K
Safety Impact
Safety Impact

Reduction in off-piste incidents

10%
10%
10%
Community Growth
Community Growth

Active groups formed

10K
10K
10K

Beyond the numbers, FrostTracker has fostered a vibrant community of riders who share experiences, mark trails, and support each other's progression. The app has become a catalyst for connection in the snowboarding community, while setting new standards for safety and performance tracking.

Frost Tracker

Credits

Credits

Kate Sterling
Giovanni Piaggio
Oscar Lehmann
Peter Hirsch
Project Lead
Creative Director
UX Designer
Lead Developer

Frost Tracker

Credits

Kate Sterling
Giovanni Piaggio
Oscar Lehmann
Peter Hirsch
Project Lead
Creative Director
UX Designer
Lead Developer
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